Begin marketing campaign once you set your idea in making of mobile application. It is as essential as development. Marketing requires some funds, but it is not possible for everyone to allocate a budget for marketing the app. However, the truth is, effective marketing strategies does not need any fund at all. Our responsibility is not yet over by simply launching a mobile app in the application store, it is just the beginning. One of the most responsible tasks is to plan a clear-cut marketing strategy to drive consciousness and interest about the application.
Here are some important strategies to follow before launching an app in the app market.
Press kit: The press kit should be about the application and the information about the issues solved by you. It should include logo of your application, sample screen designs, application icon, website, press release and an introduction video. Your app should have an attractive name and catchy icon. It should serve the customer needs. Killer screen shots are necessary for the successful app. App store marketing is one of the most effective marketing strategies.
Contribute marketing resources to promote your app: Many of the organizations are allocating only 7% for mobile app marketing. Nevertheless, it will raise only the growth of the Smartphone espousal. It is necessary to enlist the marketers and invest necessary budget for the apps to generate revenue in a better way.
Post unique content: Create a blog and build good content for promoting your application. Google indexes Blog contents easily. Maintain unique content for your blogs, this will increase the inbound traffic to your website. It is necessary to build your existence in the social media network like Facebook, Twitter, Digg, LinkedIn and Stumbleupon to share your applications among active users. Always provide a valuable content to the blog.
Build a killer video: Always offer a conundrum or challenges to the users and ask them to share their emails to stay tuned for knowing the app launch. This helps you to build database who are interested in your app. Provide a demo video about the working of the application.
Build propaganda: After your app get ready for the submission in the app store, fix a release date and plan promotion strategies for the launch. Have a contact with bloggers and press to publish about your product. Get assurance from the persons else put a reminder to them to publish about your product. In case of failure of publishing your product, better approach them once again with testimonials and download statistics. Some sites like App Advice, MacWorld, etc., are available for spreading out about your product. After your app launch, ask them to review about your application. This review will increase the traffic and download rate of your application.
Customer feedback: Feedback that is more positive will increase the download rate. Provide contact information in the app description to allow users to send feedback about the application. This is the best way for understanding the clients. Moreover, it helps you to rectify the errors and make the application robust. Many expertise tampa app developers are available to provide the mobile marketing strategies to move your business in Tampa.
Orange949 is having the best iPhone app developers in Miami to provide app promotion strategies for your business. Our professional miami mobile app developers are always here to serve the clients in an efficient manner.